Restaurant Launch

Print and environment design for an independent restaurant launch — one visual system across menus, posters, handouts, and signage.

Overview

Fast food under new management who wanted a full brand change. New logo and signage. Menus, posters and flyers needed for launch.

Challenge

The deadline was tight and there were some "last minute" changes and additions which included adapting the new takeaway menu into an overhead menu. Apart from the overhead menu, there were A Board posters that needed to be legible from a distance.

We also needed to coordinate with the client's printer for some of the project and source additional printers for the rest.

What we designed

  • Signage - one main shop front sign and accompanying blade sign.
  • Half Fold Menus - Dine-in & Takeaway menus.
  • A4 Posters - Multiple posters displaying various messaging around the restaurant.
  • A Board Poster - Displaying a specific deal.
  • A6 Flyers - to promote the opening with a redeemable deal.
Client

Salt N Vinegar

Sector

Food

Package

Full Venue Design Pack

Deliverables

Signage, Menus, Posters, Flyers

Print

Client printer, prepess coordinated. Printer coordinated by Piracuda.

Gallery

Outcome

All assets were produced on time. The branding was consistent across all prints. The only problem encountered was issue with DPS delivery which delayed promotion but we were able to negotiate compensation.