Nightclub Rebrand
Print and environment design for an independent club rebrand.
Overview
A long standing club needed rebranding. The name would change but the brand styling would essentially stay the same. New signs, menus, and posters were needed to signify the change.
Challenge
The name of the club was changing and the imagery had to change a bit with it, however still remain close to the original aesthetics of the club. Also with the rebrand, imagery and styling had to look a bit more up-to-date.
What we designed
Multiple items to serve as a relaunch:
- Signs - fascia and blade signs
- Drinks menus - 2 different half fold menus
- Posters - Multiple A2 posters for the clubs interior
- Door Wrap - a design to overlay on the front door to help signal the brand change
Client
After Dark Nightclub
Sector
Venue / Hospitality
Package
Pack
Deliverables
Signage, Menus, Posters, Door Wrap
Coordinated
Gallery
Outcome
All assets were delivered print-ready with digital proofs approved by email before production. The client used their existing printer for the sign and door wrap; we coordinated prepress to their specifications. We organized the printers for the remaining assets. The rebrand went well with a new fresh look still keeping to original brand style.